Unai Reglero is a Spanish visual artist, art director, graphic designer, and cultural organizer. Unai is joining PPG in 2022 as recipient of the Creatives Rebuild New York (CRNY) Artist Employment Program grant. For two years, Unai will host “Creativity To The People,”a creative advocacy agency to amplify community-based projects and advocacy campaigns. Unai will offer creative services to PPG’s large network of partner organizations—applying arts and design, marketing, and narrative work to their collective policy change goals.  

Unai studied in the School of Art and Design of Tarragona, and holds an MFA from the State University of New York at Buffalo. He worked in advertising agencies and his own graphic design and communication studio before founding CaldodeCultivo in 2006, an art collective that creates context-specific politically engaged projects. Their work amplifies the struggles of those who fight for social justice using different artistic strategies, from public installation to film. Through CaldodeCultivo, Unai has developed many projects in cities in Europe and The Americas, including Bogotá, Barcelona, Warsaw, Detroit, and now: Buffalo.