Talking Proud: Telling Buffalo's Stories

Sam Magavern — Nov 1, 2014

In 1978, the directors of the Buffalo Area Chamber of Commerce met in a workshop to create a five year action plan to improve the region’s economic climate – in particular, to increase the number of private sector jobs.  The Chamber decided that their prime strategy would be to upgrade Buffalo’s image, both among its own residents and nationally.  Eventually, they created a “Buffalo Image Campaign,” valued at three to five million dollars, with radio, …

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